A printed version of the PrintCity Alliance ‘Print: Seen! Lean & Green’ content produced for DRUPA, has now been published in a single volume.
The book presents a view of the future based on input from alliance members and associates, the Stuttgart Media University, FIPP, University of Swansea and Print Power.
It argues that while a future for print will be an evolving mix of scenarios for different market segments, economies and cultures, all will need a two-part strategy to optimise their success.
Firstly, print must be seen – it needs to stand in its own right and be valued as a functional media. This needs to be underpinned with a combined lean and green manufacturing strategy to ensure its profitability and sustainability.
Reflecting this dual strategy, the two-in-one format combines two related books into a single revolving back-to-back printed product. Newspapers rate a mention early on, ‘Newspapers delivering daily’ a focus of the first chapter, covering publications and promotional print.
PDF versions of the book are available from the PrintCity website: http://www.printcity.de/index.php?site_id=60
Contents includes:
•SEEN book section–
Executive summary - Mega trends
Chapter 1 — Publications & promotional print
Newspapers delivering daily
Innovative and Effective Magazines
Printed & digital books
Promotional printing
Chapter 2 — Smart printing & packaging
Value added printing
Value added smart technologies
Printable electronics
Packaging & labels
Value added packaging
LEAN & GREEN book section contents
Executive summary
ELLE 20 years of technology & environmental improvement
Lean & green topics:
Lean manufacturing
Carbon Footprint & Energy Reduction
The value chain starts in the forest
Packaging to improve product sustainability
Core sustainability
Foils add process value
Inks & chemicals
High impact prepress technologies
Sheetfed printing productivity
Energy efficient sheetfed drying
Process cooling & ventilation
Digital developments
High volume web offset printing
Heatset drying & air pollution control
Driving press efficiency
Printing rollers
Recycling completes the process chain.