Synchronising cultures: WEF, ONA team

Aug 07, 2014 at 02:07 pm by Staff


The World Editors Forum will team with the Online News Association for the Newsroom Summit being held with WPE in Amsterdam in October.

Cherilyn Ireton, executive director of the Paris-based WEF – part of World Publishing Expo organiser WAN-Ifra – says the event will focus on synchronising print and digital cultures to ensure growth in audience, engagement and loyalty: “We are delighted that the ONA will be bringing some of the sharpest minds in digital journalism  to Amsterdam for core sessions on the second day of the Newsroom Summit,” she says.

Dates are October 13-14 during World Publishing Expo 2014.

“Traditional newsrooms need to be fast and agile to compete with digital start-ups, while at the same time need a slower, more magazine-like approach in print, to hold on to readership and revenue,” says Ireton. “We are looking forward to great discussions in Amsterdam on how best to manage these two dynamics.”



First confirmed speakers include Frank Volmer (managing director of Dutch publisher Telegraaf Media Groep), Robyn Tomlin (Pew Research Center chief digital officer), Alison Gow (digital innovation editor at the UK’s Trinity Mirror Regionals) and Stijn Debrouwere,  a Tow Center for Digital Journalism fellow.

For the evolving conference programme and registration information, go to http://www.wan-ifra.org/events/13th-international-newsroom-summit



Issues to be covered include:

• How to prevent newsroom culture from blocking change;

• Push content stategies to grow your audience;

• Newsroom metrics that go beyond pageviews;

• The ethical conundrums of the digital space;

• Myths about mobile;

• How to make a story go viral;

• Effective digital tools – for free.

The International Newsroom Summit is one of several conferences taking place in Amsterdam during the World Publishing Expo, which will run from October 13-15. It is followed immediately by the Tablet and Apps Summit, designed to get publishers and editors thinking mobile in all they do.

Full details of all the events can be found at http://www.worldpublishingexpo.com



More than 100 speakers and presenters will be featured over the Expo’s three days and organiser WAN-Ifra is calling on news media professionals to nominate great speakers for the events. The organisation is especially interested to hear the stories from users, news media players and inspiring outsiders that could help facilitate the transformation of the news publishing industry. To nominate speakers, please go to http://www.wan-ifra.org/node/100509

Sections: Newsmedia industry