A new browser-based approval process was part of the serious business at vjoon's user event, but it was the drone in a presentation by Medianovis that got the attention.
The twelfth Vjoonity gathering brought 150 publishing and marketing specialists to Hamburg, where - apart from the drone spectacle - attractions included the launch of vjoon K4 Version 7. Its "major facelift" brings new features and a module for browser-based approval of layouts and articles.
Also new is a storage engine which lets users back up and recover data on the fly and at the touch of a button.
The company says this meets a pressing need for the means to rigorously downsize databases, with the user free to decide if data are archived locally, in the Amazon S3 cloud or in mixed environments.
Award-winning success stories featured included the Siemens annual report drafted by the media service provider ccs.Tiro, noted as the best integrated report and for its efficient production. The entire financial report is formatted automatically for the Federal Gazette database so it can be delivered for publication with remarkable speed.
Swiss media agency Medianovis's an indoor air show preceded an explanation of its use of K4 and Adobe DPS for a bilingual magazine commissioned for a project to promote hiking, where drones to produce exciting videos for its apps.
Breakout sessions featured presentations on professional font management with the integrated Extensis Universal Type Server and advertising media production with K4 and EasyCatalog at Globus, a specialised DIY retailer. In another session, agency b:13 demonstrated a K4 template's ability to automatically generate layouts for several different publications directly from InCopy, in compliance with rules of a stringent style guide.