Mediaspectrum has been named as a sponsor of next week’s INMA World Congress in San Francisco.

The company is hosting the welcome reception atop the Fairmont Hotel as well with additional sponsorship throughout the event, which tales place from May 11-13.

Mediaspectrum will also present its cloud-based Core platform on its stand. Chief executive Scott Kiloh says the company hopes to have solutions for those struggling with legacy systems and processes which prevent them transforming into leaner and more profitable companies: “Clients including Gannett, Trinity Mirror and Publicitas have realised hundreds of millions in savings while developing and exploiting new revenue opportunities,” he says.