Rapid regional growth has seen US-headquartered data tech company Krux launch an international research and development centre in Sydney and expand its local team.

The Sydney unit is the company’s second globally, after Silicon Valley. It is being headed by Seth Yates, who has joined the company as technology vice president.

Co-founder and chief technology officer Vivek Vaida says Krux has expanded its footprint onto four continents in a year: “Yates’ extensive expertise in media technology will help us to meet the needs of our clients while maintaining a true around-the-clock engineering operation,” he says.

Krux appointed Stu Spiteri as its Singapore-based Asia-Pacific managing director earlier this year and has just added Jo Gaines (pictured) as country manager for Australia.

Yates was founder and chief technology officer of Brandscreen, which was sold to Zenovia in March, and was previously with Independent Digital Media and Fairfax Digital. Spiteri (left) was chief executive officer at Brandscreen and Gaines had been chief revenue officer.