AI & digital technology

Feel the quality: audience metrics help media shine

Jul 07, 2025 at 04:23 pm by admin

Australian research company Roy Morgan has launched an intuitive budget allocation app it says optimises campaign budgets across media channels. Chief digital officer Howard.... Read More

Worth the wait: Here comes INMA’s AI answer engine

Jun 20, 2025 at 12:08 pm by admin

INMA has launched a ‘Siri-style’ AI answer engine, claiming to be the first industry association to do so. Drawing exclusively on the association’s propriet.... Read More

Eidos users show AI tools, automated print in Milan

Jun 20, 2025 at 10:41 am by admin

A glimpse of EidosMedia’s soon-to-be-released Neon digital news platform and the integration of customers’ AI innovations were highlights of a customer eve.... Read More

Case studies show route to better journalism

May 27, 2025 at 06:30 am by admin

Fourteen newsrooms that strengthened their journalism by using data are the focus of a new INMA report. ‘Beyond the Dashboard: 14 Case Studies in Newsroom Metrics&rsq.... Read More

Generational challenge in future of the news interface

May 11, 2025 at 11:09 am by admin

Proof of how Gen-AI is transforming the news ecosystem was evident in the many case studies featured at WAN-Ifra’s World News Media Congress in Krakow. Like how it&rsqu.... Read More