Digital business

Ad management integration a Viennese waltz

Dec 02, 2018 at 10:37 pm by Staff

Austrian publisher Kurier has implemented ADvendio's Salesforce-based ad management software to streamline advertising sales, inventory and billing of its online publications..... Read More

Rheinische Post leads Aachen dailies to ppi's AdPag

Nov 29, 2018 at 07:18 pm by Staff

Two dailies within Germany's Zeitungsverlag Aachen are installing ppi Media's tools for the pagination of classified ads. PlanPag and AdPag are to be used at Aachener Zeitung.... Read More

New team fires up MMA India's next phase

Nov 28, 2018 at 01:33 am by Staff

India's fast-track route to mobile maturity takes another step today with the appointment of new board and leadership for MMA India. The global group's local council has named.... Read More

Bonnier, Alma Media take Qualifio to Scandinavia

Nov 27, 2018 at 06:03 pm by Staff

Digital engagement and data collection specialist Qualifio has moved into the Scandinavian market with deals with Bonnier and Alma Media. The major publishers are using the pl.... Read More

Data fusion promises off-platform Australian audience 'first'

Nov 25, 2018 at 06:36 pm by Staff

Emma-rated newsmedia will benefit from an interim calibration to Nielsen's digital content audience targets, pending delivery of its full synthetic database. Nielsen says it r.... Read More