Digital business

OwnLocal buys publishers' coupon product Wanderful

Jun 11, 2017 at 07:49 pm by Staff

Wanderful, the 'digital coupon' company formed by a dozen US publishers, has been sold to OwnLocal. Based in California, Wanderful operates Find&Save - a website and mobil.... Read More

NMA 'concerned' over Chrome ad-blocker plans

Jun 07, 2017 at 07:49 pm by Staff

America's News Media Alliance has expressed its concern over Google's plans for an ad blocker in its Chrome browser. Chief executive David Chavern says Google appears to be ta.... Read More

Moves into AI are urgent, says Stone in INMA report

Jun 07, 2017 at 07:35 pm by Staff

A new INMA report by Martha Stone tackled the issues of how news media companies are using artificial intelligence. These include "exponential leaps forward" in predictive ana.... Read More

ESI moves ad sales into a multi-channel platform

Jun 07, 2017 at 07:21 pm by Staff

UK publisher of the London Evening Standard ESI Media has gone live with LineUp's AdPoint advertising sales platform, retiring several older systems. The new platform for the.... Read More

Outbrain opens inventory to AppNexus users

Jun 03, 2017 at 01:34 am by Staff

AppNexus users will be able to bid on Outbrain inventory under a new agreement between the two. Outbrain Programmatic Access (OPA) integrates programmatic demand partners into.... Read More