Content & marketing

Gannett ‘betting big’ on interactive features for sports channel

Sep 08, 2021 at 09:34 pm by admin

Gannett will use interactive video, audio and augmented reality to engage its USA Today Sports+ premium digital channel with fans. The publisher has announced launches in sev.... Read More

Indian regional delivers a talent contest for regional youth

Sep 01, 2021 at 07:14 pm by admin

When youngsters lost the opportunity to have fun as the world was thrown off track due to the pandemic and lockdowns, Vijay Karnataka provided a platform for Kannadigas to sho.... Read More

Insty strategy takes distinct SMH content to younger demographic

Sep 01, 2021 at 04:08 am by admin

While social media has always been integral to the Sydney Morning Herald’s digital strategy, Sophia Phan says things have “definitely changed” in the past fi.... Read More

Sellout Bangla promotion bridges platforms

Aug 30, 2021 at 07:47 pm by admin

A new bridge was the focus is a successful multiplatform campaign for Dhaka, Bangladesh-based daily Prothom Alo. Editor Matiur Rahman says an integrated newsroom was despatch.... Read More

ACM connecting with a ton of digital subscribers

Aug 27, 2021 at 07:38 pm by admin

Antony Catalano’s Australian Community Media is celebrating 100,000 digital subscribers, following year-on-year growth of 49 per cent. The executive chairman was ecstat.... Read More