2016 was the year of "fake news." It dominated the election cycle, it took over Facebook feeds and even caused crime.
But as inundated as we were with fake news, it is not a n.... Read More
Newsworks released a study in 2015 looking at the impact of a trusted and familiar context on readers' responses to brands advertising in these environments.
"The company you.... Read More
You could be forgiven for missing the crucial part of Miranda Kerr's recent interview about her Snapchat fiancée Evan Spiegel. To get to the digital revelation you first had t.... Read More
Is this the year the papers stop? Patently not, although the industry is not short of speculation, to which we'll add this:There's no question that digital advertising is grow.... Read More
Is it ever not an interesting time to be in the newspaper business?
In the US, newspapers and the news media in general are being vilified by the new US president, his staff a.... Read More