Newscycle has added four new partners to its Connect integration programme.

iPublish Media Solutions (formerly Wave2 and recently acquired by Miles 33), Flan Technologies, Elpical and VersaPay link to the online portal which links inhouse add-ons, APIs and SDKs with third-party solutions with the company's platforms. the agreements see Newscycle offer each partner's products and services customers worldwide.

iPublish provides a self-service account management platform for advertisers, handling ad pickups, order changes and ad kill orders; Flan Technologies is the provider of the FruitFlan real-time analytics and support tool for publishers, enabling enabling newsrooms to prioritise web content; Elpical is a server-based image enhancement, workflow and image management system; and VersaPay manages accounts receivable processes its cloud-based portal.

Newscycle says it assesses partner solutions to determine added value and usability of the partner solutions.